ChatGPT. Jasper. Rytr. You’ve probably been hearing and reading a lot about these and other AI content generating apps that have taken the Internet by storm. Educators are worrying about how (of if) to stop students from using these tools to cheat on writing assignments. Marketers are getting acclimated to AI content apps and starting to figure out how to best use them.
Needless to say, these apps raise many questions about the future of B2B content marketing. In this episode, Connversa CEO Jeremy Shere talks with Adam Robinson, a fractional CMO and founder of Strategexe (a marketing consultancy) about all things AI, how Adam has begun using the apps to create content for his clients, and what the advance of this technology means for B2B marketing.
The PodShop is brought to you by Connversa, a podcast agency that helps B2B brands create branded podcasts to connect with prospects, grow brand awareness, and create better content.
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